The supply chain world just welcomed its latest unicorn. Congratulations to Bringg and its outstanding team, which is building the market leader in last-mile logistics software.

When we first met Bringg’s founders Raanan Cohen and Lior Sion, it was 2016. Bringg was just getting started. Still, it was clear that they had a compelling solution for the last mile, blue-chip early adopters like The Coca-Cola Company, a passionate management team, and traction. We were privileged to invest early, and to get involved in supporting their growth.

Since then, Bringg has evolved. It has added sophisticated capabilities like click and collect, powerful analytics, and complex orchestration. The team has expanded, with outstanding leaders like Guy Bloch and Alon Zieve. Major customers have come on board, including WalmartAlbertsons Companies, and Panera Bread. And terrific investors have joined, like Insight PartnersViola VenturesAlephGLPSalesforce VenturesPereg VenturesNext47 and Siemens. One constant has remained: an all-star team of Bringgsters, committed to building a terrific company.

Our thesis at Cambridge Capital LLC is to back the best companies in the most important market segments throughout the supply chain. We saw that potential in Bringg in the beginning, and we see it even more clearly today.

Today’s announcement of a $100 million financing at a $1 billion valuation reflects Bringg’s success. But it is just a milestone. We are even more excited about Bringg’s future as the best SaaS solution in last mile.

Benjamin Gordon, Cambridge Capital